We regularly use other survey methodologies to get the insights you need.
A lot of valuable information can be collected if you have a retail location. Face-to-face surveys with your customers provide important insights about them and help you learn to communicate with them more effectively.
Gentleman McCarty has conducted on-site customer surveys in most of the 50 states. We have found that such surveys are the best way to define the geographic trade area for that location, a key insight.
We can do in-depth interviews with your customers and other key stakeholders to give you even deeper insights. Either conducted face-to-face or by telephone, these interviews yield rich understanding.